7 LinkedIn Hook Types That Stop The Scroll
by 🧑‍🚀 Steve Butler on Mon Jan 15 2024
Not all hooks are created equal. After analyzing thousands of viral posts, these 7 hook types consistently outperform everything else.
The Magnificent Seven
- The Contrarian: “Everyone thinks X. They’re wrong.”
- The Confession: “I made a $50K mistake…”
- The Pattern Interrupt: “LinkedIn is not a resume.”
- The Big Number: “I analyzed 26,666 posts. Here’s what I found:”
- The Transformation: “6 months ago I was broke…”
- The Question: “Why do 90% of LinkedIn posts fail?”
- The List: “7 ways to write viral content:”
Each hook type triggers different psychological responses. Master them all, and you’ll never run out of engaging content ideas.
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