7 LinkedIn Hook Types That Stop The Scroll

by 🧑‍🚀 Steve Butler on Mon Jan 15 2024

LinkedIn Hook Strategies

Not all hooks are created equal. After analyzing thousands of viral posts, these 7 hook types consistently outperform everything else.

The Magnificent Seven

  1. The Contrarian: “Everyone thinks X. They’re wrong.”
  2. The Confession: “I made a $50K mistake…”
  3. The Pattern Interrupt: “LinkedIn is not a resume.”
  4. The Big Number: “I analyzed 26,666 posts. Here’s what I found:”
  5. The Transformation: “6 months ago I was broke…”
  6. The Question: “Why do 90% of LinkedIn posts fail?”
  7. The List: “7 ways to write viral content:”

Each hook type triggers different psychological responses. Master them all, and you’ll never run out of engaging content ideas.

Ready to write posts that actually get seen? Let’s go! 🎯

Tagged: linkedinhookscopywritingengagementviral

Get damn good at this

One email. Every Thursday. The exact post formula that went viral that week.